<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>DZHFRV — Blog</title><description>I write about launching products, running ads in Meta, Google, TikTok, LinkedIn and Telegram, and the tools I build.</description><link>https://dzhfrv.com/blog/</link><language>en</language><atom:link href="https://dzhfrv.com/rss.xml" rel="self" type="application/rss+xml"/><item><title>Target CPA replaces Max Bid in ChatGPT Ads</title><link>https://dzhfrv.com/blog/chatgpt-ads-target-cpa/</link><guid isPermaLink="true">https://dzhfrv.com/blog/chatgpt-ads-target-cpa/</guid><description>ChatGPT Ads bidding changes on November 9, 2026, when Target CPA replaces Max Bid and Target CPC becomes available. Set your first target at the actual CPA.</description><pubDate>Sat, 07 Nov 2026 00:00:00 GMT</pubDate></item><item><title>Meta detected offers: promotions in your ads</title><link>https://dzhfrv.com/blog/meta-detected-offers/</link><guid isPermaLink="true">https://dzhfrv.com/blog/meta-detected-offers/</guid><description>Meta can pull promo codes from your site and your other ads into Facebook and Instagram ads. Turn Detected offers off before a sale if some codes are not meant for ads.</description><pubDate>Sat, 07 Nov 2026 00:00:00 GMT</pubDate></item><item><title>Meta drops manual placements for Sales and Leads</title><link>https://dzhfrv.com/blog/meta-ads-placement-settings/</link><guid isPermaLink="true">https://dzhfrv.com/blog/meta-ads-placement-settings/</guid><description>Meta no longer lets you pick placements by hand for Sales, Leads and App promotion. Where value rules do not apply, your conversion event is the main way to steer them.</description><pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate></item><item><title>TikTok ads Q4 2026: GMV Max Pro and Search Ads</title><link>https://dzhfrv.com/blog/tiktok-ads-q4-2026/</link><guid isPermaLink="true">https://dzhfrv.com/blog/tiktok-ads-q4-2026/</guid><description>In October 2026 TikTok announced GMV Max Pro and new Search Ads tools and opened TikTok Ad Network in the US. TikTok Shop sellers should test GMV Max Pro first.</description><pubDate>Sat, 31 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Meta ads cost in 2026: price per ad by region</title><link>https://dzhfrv.com/blog/meta-ads-cost-2026/</link><guid isPermaLink="true">https://dzhfrv.com/blog/meta-ads-cost-2026/</guid><description>Meta&apos;s price per ad rose 23% year over year in the US and Canada in Q3 2026, against 14% worldwide. Plan 2027 on that price level, with the seasonal rise on top.</description><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Meta pixel: measure conversions on customer devices</title><link>https://dzhfrv.com/blog/meta-measure-conversions-on-customer-devices/</link><guid isPermaLink="true">https://dzhfrv.com/blog/meta-measure-conversions-on-customer-devices/</guid><description>Meta turned on Measure conversions on customer devices by default, so Ads Manager will show more conversions. Check that growth against the orders in your CRM.</description><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Google AI Mode ads: Canada, Australia, UK next</title><link>https://dzhfrv.com/blog/google-ai-mode-ads/</link><guid isPermaLink="true">https://dzhfrv.com/blog/google-ai-mode-ads/</guid><description>Google shows ads in AI Mode in Canada, Australia and 8 more countries, and the UK is next. There is no separate opt-out or report, so measure it in your CRM.</description><pubDate>Thu, 29 Oct 2026 00:00:00 GMT</pubDate></item><item><title>LinkedIn In-Stream Ads and CTV Ads for B2B</title><link>https://dzhfrv.com/blog/linkedin-in-stream-ctv-ads/</link><guid isPermaLink="true">https://dzhfrv.com/blog/linkedin-in-stream-ctv-ads/</guid><description>LinkedIn tests In-Stream Ads on creator videos and sells CTV Ads through Display &amp; Video 360 in the US. For B2B elsewhere, the news is that creator-led ads grew 63%.</description><pubDate>Thu, 29 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Meta Andromeda and GEM: fewer ad sets, more ideas</title><link>https://dzhfrv.com/blog/meta-andromeda-gem/</link><guid isPermaLink="true">https://dzhfrv.com/blog/meta-andromeda-gem/</guid><description>Andromeda, GEM and GenRecs now decide who sees which Meta ad. Meta&apos;s advice of October 2026 comes down to fewer ad sets and more creative ideas.</description><pubDate>Thu, 29 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Google Ads automated assets: what is on by default</title><link>https://dzhfrv.com/blog/google-ads-automated-assets/</link><guid isPermaLink="true">https://dzhfrv.com/blog/google-ads-automated-assets/</guid><description>Google now adds promotions, review summaries, videos and landing page images to your ads, some of them by default. Decide for each account what stays on.</description><pubDate>Thu, 22 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Adtally: free analytics for Telegram Ads</title><link>https://dzhfrv.com/blog/adtally-telegram-ads-analytics/</link><guid isPermaLink="true">https://dzhfrv.com/blog/adtally-telegram-ads-analytics/</guid><description>I built Adtally, a free dashboard for the Telegram Ads API: spend, CTR, CPC and CPA for every ad, period comparison and reports. What it has and how it works.</description><pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Meta Ads Super Burst and First Impression Ads</title><link>https://dzhfrv.com/blog/meta-ads-super-burst/</link><guid isPermaLink="true">https://dzhfrv.com/blog/meta-ads-super-burst/</guid><description>Meta announced Ads Super Burst, First Impression Ads, new Reels Trending Ads topics and Aggregated View Time. A small brand can start with Reels Trending Ads.</description><pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Google Ads channel prioritization and budget caps</title><link>https://dzhfrv.com/blog/google-ads-channel-priority/</link><guid isPermaLink="true">https://dzhfrv.com/blog/google-ads-channel-priority/</guid><description>Google Ads now lets you set channels to High or Low priority and cap the spend of Low priority ones. Decide on Search campaigns with Display before February 2027.</description><pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate></item></channel></rss>