Google Ads and Facebook Ads audit with a plan
I audit your Google Ads and Facebook Ads accounts, tracking and funnel. You get the fixes in order of impact and a call to go through them.
After the audit you know what to fix first, what to stop and what to scale. I go through your ad accounts, tracking and funnel and put every fix in order of impact.
I look at the money: what a lead costs, what a client costs and where the budget leaks between the ad and the sale.
What I do
- Ad accounts: structure, targeting, creatives and spend
- Tracking: events, conversions and attribution
- The funnel from the ad to the sale
- Unit economics: the cost of a lead and of a client
- A plan of fixes in order of impact
- A call to walk through the findings
How we work
- CallWe talk about the goal, the product, the numbers and the budget.
- PlanI look at what you already have and send a plan with the steps in order and what to expect from each.
- LaunchI set up tracking, campaigns and everything else the plan needs.
- GrowthEvery week I go through the numbers and move the budget to what brings leads and sales.
Questions
Do I have to hire you after the audit?
No. The plan is yours. Your team can follow it, or I can do it.
What access do you need?
Read access to the ad accounts and analytics, and the sales numbers from your CRM.
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Tell me what you sell and what should change. We start with a call, then I send you a plan.